RUDN Global Expansion

About the program

RUDN Global Expansion is a corporate program for companies entering international markets that want to do it with a working strategy rather than just optimism. It consists of four educational-and-practical blocks, corporate tracking of the team to build managed growth, and an on-site module in a focus country. The format and schedule are adapted to the company's goals, request and participants.

Who it is for

• Executives focused on taking the company into international markets
• Heads of development and new-product directions in corporations
• Managers responsible for business development

Program goals

• Gain systematic knowledge for the company's international development and market entry
• Create and implement a working international-development strategy
• Master best practices in foreign trade
• Build a network of B2B and B2G contacts in focus countries

Advantages

• International level of professors and business practitioners, with modern hands-on tools
• Mentoring and expert support from professional practitioners
• International modules in Asia, the Middle East, Latin America and Africa
• Access to the global network of RUDN alumni from 160 countries, business communities and decision-makers in focus countries

How we design and run the program

1. A meeting with the company to clarify the request and define the participants
2. Preparation and approval of the program, its key blocks, format and timeline
3. A strategy session with key participants: goals, tasks, timelines and areas of responsibility for market entry
4. Selecting and agreeing experts, a business tracker and practitioners
5. Delivering the modules according to the approved program
6. A strategy session to defend the projects and define the next steps

Graduates may hold positions as

• General Director
• Director of a foreign branch/network
• Director of International Development
• Marketing Director
• Product Development Director

Format and qualification

Duration is from 6 months. On campus, online and international (field) modules, with a schedule that fits the team. On completion you receive a RUDN professional diploma.